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Outdoor Advertising
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Due to the enormous progress of electronic media and internet in the last fifty years, the question why to choose outdoor advertising as a way to transmit marketing messages imposes by itself. The answer to this question may be stated through the following points:
Permanent
The outdoor advertising delivers the message inevitably as a result of its appearance on public places. Unlike other types of advertising, the outdoor advertisement cannot be counted out or threw out in a dustbin. The message is transmitted 24 hours a day, seven days in the week and one cannot stop noticing it.
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Repetitive
Messages in outdoor advertising are based on the frequency principle. Considering that the same message usually stays at the same location at least one month, passers-by or drivers shall receive the same message every day which is very important in advertising.
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Effective
Contemporary researches point out that outdoor advertising, according to the public, has lowest expenses in comparison to the other media. The accessibility and the extent of the public represent the required expenses for the message to be transmitted to the potential clients. In outdoor advertising they are inversely proportional with the monthly circulation of passengers-by beside each location.
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Why Akzent Media
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The answer to the question why a client should choose Akzent Media for cooperation out of other outdoor advertising companies lays in the comparative advantages we have in comparison to competitors:
Experience
Our experience and expertise in outdoor advertising is our biggest trump. During its existence, Akzent Media confronted and surpassed numerous challenges and the experience gained due to such situations is a guaranty that each campaign shall be successfully performed.
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Portfolio
Akzent Media possesses over 2.500 advertising areas of all kinds all over the country. We offer total remittance in Skopje starting from the entrances to the capital city, highways to the busiest crossroads in the downtown. We are absolute leader in Macedonia and we offer locations for outdoor advertising in bigger as well as in smaller cities.
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Professionalism
Over the years Akzent Media has created a team of professionals who is always flexible and qualified to adjust to clients’ requirements.
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